I'm still in the process of purging the influence and voices of "old-way marketing bullshirt" lately
I'm still in the process of purging the influence and voices of "old-way marketing bullshirt" lately... If you've heard me talk about this — I've been in the process of what I'm calling The Great Undoing for the past 1.5 years or so.
Coming back from the places and the ways that I felt like I should be "marketing a different way," coming back from the places and the ways where I felt like I needed to be writing a different way "so that people understand this Work," coming back from the places and the ways that I thought I needed to be more "CEO Vibes" in order to Steward this beautiful, Magical Work into the world more fully.
And it feels like it's in its 'death rattle' right now.
See, the Work hasn't ever gotten diluted from this influence (thank god) it hasn't ever been changed by all these noisy voices in the industry, by the ways other people teach and what they teach (thank god)... but the way I thought I was supposed to be showing up for it, Stewarding it, reaching people with it?
I thought needed to be something 'different.'
I thought I needed to have 'something more' to Steward Her.
But I am more actively, more unapologetically taking a Stand for my own way of speaking and writing and expressing this Work how it wants to be expressed through me, and saying F you to "your marketing needs to do x, y and z" — which I TEACH, for crying out loud, but mannnnnnnnnn that shiz is LOUD in this industry, and for the past 1.5 years, I've been taking a Hero's Dose of this Magic and Medicine again (which is where Clear Tones came from, btw, everything my Cosmic Team and Soul guided me through IN this Great Undoing, this Detox, this Purging from the "industry ways" and the "experts" — and coming back into my own Pure Medicine — and now I get to share the same process with my clients) and this feels like one of the last strong-holds of the 'ear worm' Voices that I'm untethering from: the ones that say you're supposed to speak a certain way if you want people to "understand."
Well.... here's the thing... I get MORE MESSAGES from women thanking me for my content and more women join me here the more I stop worrying about "the right format" for content, and 'whether or not they'll understand'... Again, this is what I teach, for crying out loud, so "le duh," but when we have to have an Embodied understanding of what we teach — in order to be an even stronger, deeper Stand for it?
We get given an Embodied understanding of it.
All this to say...
Your Way IS the "right way,"
my loves.
You're probbbbbbbabllyyyyyy here (if you're on my page ) to undo a lot of the status quo bullshirt.
Not follow it.
xoxo
PS — to Activate this ancient, forgotten Feminine Power within you,
and finally have the More you're meant for — grab your FREE intro course here
Heather Allison is a Divine Feminine Shaman + Energy Repatterning Coach for women.
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